Shu Uemura Yūbi Blonde Anti-Brass Purple Shampoo
Shu Uemura Yūbi Blonde Anti-Brass Purple Shampoo
-
Shipped from Calgary estimated delivery: Oct 10 - Oct 14
Yūbi Blonde Anti-Brass Purple Shampoo
Shu Uemura Yūbi Blonde Anti-Brass Purple Shampoo is a violet-pigmented gel shampoo with Japanese white peony that neutralizes yellow and brassy tones in bleached, highlighted, balayage and silver hair while gently cleansing without stripping moisture. Leave on for 3 to 5 minutes for a cooler, brighter blonde. 300 ml. Available in Calgary and across Canada at Curious Salons.
The Yūbi Blonde Anti-Brass Purple Shampoo is a rich, cool-toned cleanser formulated to neutralize yellow and brassy hues in lightened or highlighted hair. Enriched with Japanese white peony, this violet-pigmented shampoo gently purifies while restoring softness, leaving blonde hair visibly cooler, smoother, and more radiant.
Designed for all shades of blonde, balayage, or silver hair, it enhances tone clarity and keeps color luminous between salon visits.
Benefits
- Neutralizes yellow and brassy tones
- Gently cleanses without stripping moisture
- Restores smoothness and shine
- Enhances brightness and tone purity
- Ideal for bleached, highlighted, and silver hair
How to Use
Apply to wet hair and massage through the scalp and lengths. Leave on for 3–5 minutes to allow the violet pigments to work, then rinse thoroughly. Follow with Yūbi Blonde Full Replenishing Conditioner for optimal nourishment and softness.
Key Ingredients
- Japanese White Peony Extract – hydrates, soothes, and restores softness to lightened hair.
- Violet Pigments – counteract unwanted yellow tones for a cooler, cleaner blonde.
- Gel Texture – provides even pigment distribution and gentle cleansing.
Full Ingredients (INCI)
Aqua / Water, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycerin, Sodium Chloride, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Citric Acid, Benzyl Alcohol, Linalool, Benzyl Salicylate, Hexyl Cinnamal, Limonene, CI 60730 / Ext. Violet 2, Parfum / Fragrance, Paeonia Lactiflora Root Extract (Japanese White Peony).
Frequently Asked Questions
What does Shu Uemura Yūbi Blonde Anti-Brass Purple Shampoo do?
Its violet pigments neutralize yellow and brassy tones in lightened hair while it gently cleanses, leaving blonde cooler, smoother and more radiant.
Who is it for?
All shades of blonde, including bleached, highlighted, balayage and silver hair that turns yellow or brassy between salon visits.
How long should I leave it on?
Massage into wet hair and leave on for 3 to 5 minutes so the violet pigments can work, then rinse thoroughly.
Will it dry out my hair?
It's designed to cleanse without stripping moisture, and Japanese white peony extract helps hydrate and soften lightened hair.
What's the difference between this and the Yūbi Blonde Glow-Revealing Shampoo?
The Anti-Brass Purple Shampoo contains violet pigment to tone brassiness. The Glow-Revealing Shampoo is a non-toning cleanser for everyday shine. Many blondes alternate the two.
What conditioner should I use with it?
Follow with Yūbi Blonde Full Replenishing Conditioner for nourishment and softness.
Where can I buy Shu Uemura purple shampoo in Calgary?
Curious Salons carries Shu Uemura Art of Hair in Calgary. Shop in salon or online with shipping across Canada.
Select 4 products and save 20% on your order! Discount automatically applied at checkout.

