Pure Volume Shampoo by Pureology
Pure Volume Shampoo by Pureology
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Pureology Pure Volume Shampoo
by Pureology
Available in Canada at Curious Salons
For
Fine, flat, or colour-treated hair that needs body, lift, and lasting volume.
Description
Pureology Pure Volume Shampoo is a weightless, volumizing cleanser designed to add body and fullness to fine or limp hair. The ZeroSulfate®, 100% vegan formula gently removes build-up while maintaining colour vibrancy and moisture balance. Enriched with Wheat Protein and Eucalyptus Leaf Extract, it strengthens strands and lifts from the roots for touchable, airy volume. Powered by Pureology’s Antifade Complex® — featuring Sunflower Seed, Vitamin E, and a UV Filter — it protects colour brilliance and adds radiant shine with every wash.
Who It’s For
Ideal for fine, flat, or colour-treated hair in need of lightweight lift and volume.
What It Does
• Adds volume and fullness without weight
• Gently cleanses while protecting colour vibrancy
• Strengthens and fortifies fine hair
• Leaves hair soft, shiny, and manageable
• Provides a refreshed, airy feel and bounce
When To Use
Use daily or as needed to maintain lift and volume while preserving colour.
How To Use
Apply to wet hair, lather, and massage gently at the scalp to lift roots. Rinse thoroughly. Follow with Pureology Pure Volume Conditioner for enhanced body and shine.
Key Ingredients
Wheat Protein – Strengthens and adds body for fuller, more resilient hair.
Eucalyptus Leaf Extract – Energizes the scalp and helps lift at the roots.
Sunflower Seed, Vitamin E & UV Filter – Protect colour vibrancy and defend against environmental stress.
Antifade Complex® – Ensures long-lasting colour brilliance.
Fragrance
A clean, refreshing blend of Pink Grapefruit, Wild Rose, and Cedarwood — bright, airy, and softly floral.
Full Ingredient Highlights
Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Wheat Protein, Eucalyptus Leaf Extract, Sunflower Seed Extract, Tocopheryl Acetate (Vitamin E), Fragrance (Parfum).
Why You’ll Love It
Because it gives fine hair a luxurious lift. Pureology Pure Volume Shampoo transforms limp strands into soft, voluminous hair full of movement, shine, and life.
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Best care products
Curious Salon has the best hair care products from the world’s leading brands. Our collection is curated by the stylists in our hair salons using the recommendations and experiences of our clients.
FREE SHIPPING
When you buy hair care in Canada from Curious Salon, you’ll get free regular shipping on orders above $65+. We ship directly from our salon in Calgary to anywhere across the country.
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