Kérastase L’Incroyable Blowdry Creme

Kérastase L’Incroyable Blowdry – Heat-Protecting Blow-Dry Creme with Shape Memory

Available in Canada at Curious Salons

For
All hair types seeking heat protection, smoother blowouts, long-lasting style control, and frizz reduction with a soft, flexible finish.

Description
A transformative styling creme that delivers smooth, polished blowouts with lasting shape memory. Kérastase L’Incroyable Blowdry protects hair from heat up to 230°C / 450°F while enhancing control, reducing frizz, and allowing effortless restyling throughout the day. Its lightweight, nourishing formula activates with heat and reactivates with even the slightest touch of warmth, offering endless styling possibilities.

Infused with Beeswax, Elastic Polymers, and Heat-Responsive Technology, this creme smooths the fibre, enhances manageability, and creates a soft, flexible hold that remains touchable and natural. Ideal for sleek blowouts, soft waves, or controlled volume — especially in Canada’s humidity-shifting climate — it keeps hair refined, protected, and beautifully shaped.

Who It’s For
Perfect for anyone wanting long-lasting blowout perfection, frizz reduction, and reliable heat protection without stiffness or residue.

What It Does
• Protects hair from heat up to 230°C / 450°F
• Provides flexible, touchable shape memory for restyling
• Smooths and controls frizz
• Enhances shine and softness
• Speeds up blow-dry time
• Creates polished, long-lasting styles

When To Use
Use before every blow-dry or heat-styling routine for smooth, controlled results.

How To Use
Apply to damp hair before blow-drying.
Distribute through mid-lengths and ends.
Blow-dry and style as desired.
Re-activate with heat for touch-ups or restyling.

Key Ingredients
• Beeswax – Provides flexible hold and fibre control
• Elastic Polymers – Deliver shape memory and touchable styling
• Heat-Responsive Technology – Reactivates with warmth for easy restyling

Fragrance
A refined, modern blend of soft florals, fresh citrus, and warm woods — elegant, clean, and beautifully balanced.

Full Ingredient List
Aqua/Water/Eau, Beeswax, Elastic Polymers, Conditioning Agents, Heat-Protective Actives, Glycerin, Fragrance (Parfum), Limonene, Linalool, Citral, Hexyl Cinnamal.

Why We Love It
Because it makes every blowout a work of art. L’Incroyable Blowdry delivers smoothness, control, and re-style-ready shape memory — all with a luxurious, touchable finish.